There is a need to publicize the syndromes occurring in veterinary personnel due to work-related stress. Vets are apathetic or leaving the profession.
Why do people buy things? What tools can we use to convince clients and sell our services? In this work, the authors offer their more than 20 years of experience working in different areas of a veterinary practice. Written with a practical approach, this book reviews the current knowledge in neuromarketing and provides advice for its implementation in the real daily life of veterinary practices.
This book helps athletes in managing nutrition and choosing supplements that improve athletic performance, based on strong scientific evidence and in complete safety. It covers all the main types of physical activity, from the gym to cycling, from running to crossfit, considering also the needs of special categories of sportsmen. Specific nutritional approaches, such as the ketogenic diet and intermittent fasting, are also described. 86 data sheets report the features and properties supplements that allow an optimal performance. Each supplement is assigned a score, to allow the reader to evaluate its effectiveness in improving the parameters that influence athletic performance (strength, resistant strength, mass, endurance, weight loss, concentration, recovery).
