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  • Author: Gianna Pamich
  • Author: Inmaculada Pérez Madrigal
  • Author: Luisa de Risio
  • Author: Muhammad Munir
  • Author: William J. Nudera
White effect. The white coat effect on the doctor-patient relationship - Dentistry book - cover book - Gianna Pamich White effect. The white coat effect on the doctor-patient relationship - Dentistry book - cover book - Gianna Pamich

White effect. The...

Price €19.90

The white coat has its roots in the Arabic word ‘qamiç’, meaning a tunic, a long, white linen underrobe worn by priests during the celebration of divine offices, but also in the Greek word ‘kámasos’, a square-shaped, sleeveless garment made of cotton, linen, or silk. The ancient Romans used it as an undergarment and adopted the Hellenic name. The first ones were beige, then they took on various colors depending on the activity of professionals and artists. However, the first person to wear a white coat was not a doctor.

Charm your clients. 
Neuromarketing for vets - Veterinary book - cover book -

Charm your clients....

Price €59.00

Why do people buy things? What tools can we use to convince clients and sell our services? In this work, the authors offer their more than 20 years of experience working in different areas of a veterinary practice. Written with a practical approach, this book reviews the current knowledge in neuromarketing and provides advice for its implementation in the real daily life of veterinary practices.

Avian influenza. Main challenges in poultry farming - book cover - veterinary book Avian influenza. Main challenges in poultry farming - book cover - veterinary book

Avian influenza. Main...

Price €35.00

The most updated information on avian influenza with a practical approach. The authors review the aetiology, clinical signs, diagnosis, and control of avian influenza viruses. It also includes numerous graphic resources to make the contents more understandable to readers. 

NuEndo ReThinking... NuEndo ReThinking...

NuEndo ReThinking...

Price €187.00

For the general dentist and the experienced endodontist alike, NuEndo is both a guide and a reference tool for the complex processes of endodontic diagnosis, prognosis, and case selection. You will come to fully understand the dynamics of the pulpal-dentin complex, the underlying conditions related to pulpal and periapical disease, and the methods surrounding its assessment.

A practical guide to seizure disorders in dogs and cats - Veterinary book - cover book - Luisa de Risio - Karen Muñana

A practical guide to...

Price €88.00

Presentation Seizure disorders are common in small animal practice. The purpose of this book is to provide a comprehensive, evidence-based resource to assist in the successful management of recurrent seizures in dogs and cats. The book’s format is designed to present a logical, clinically relevant approach to a seizure patient, with detailed information on the broad range of topics involved in the diagnosis and treatment of seizure disorders. The clinical and diagnostic approach to the seizure patient is discussed in depth, with dedicated chapters on idiopathic epilepsy in dogs, the genetics of epilepsy, feline epilepsy, quality of life, advanced imaging and electroencephalography.