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  • Author : Helena Lage Ferreira
  • Author : Miguel Ángel Valera Arnanz
Charm your clients. 
Neuromarketing for vets - Veterinary book - cover book -

Charm your clients....

Prix 59,00 €

Why do people buy things? What tools can we use to convince clients and sell our services? In this work, the authors offer their more than 20 years of experience working in different areas of a veterinary practice. Written with a practical approach, this book reviews the current knowledge in neuromarketing and provides advice for its implementation in the real daily life of veterinary practices.

Avian influenza. Main challenges in poultry farming - book cover - veterinary book Avian influenza. Main challenges in poultry farming - book cover - veterinary book

Avian influenza. Main...

Prix 35,00 €

The most updated information on avian influenza with a practical approach. The authors review the aetiology, clinical signs, diagnosis, and control of avian influenza viruses. It also includes numerous graphic resources to make the contents more understandable to readers.